Food For Thought (2016)
Food For Thought (2016) is a short film about how bad food can harm your health.
Does it have to go this far for you to get it? We don’t have anything against some occasional comfort food. We actually quite enjoy it. But constant unhealthy diet and physical inactivity are silent killers responsible for millions of deaths worldwide. It happens slowly, but eventually it happens, and sadly those deaths never end up on the front page of the newspapers. This is our small contribution to World Health Day. To raise awareness on this important issue.
How bad food can harm your health?
A great many diabetes cases are preventable: simple lifestyle changes (diet and exercise) have been shown to be effective in preventing type 2 diabetes or delaying its onset. Developed by a group of artists and communication professionals working out of London and Milan, the Food for Thought project tackles the risks connected to poor diet. The centerpiece of the project is a short film directed by David Gentile (represented in the US by Maverick NYC) and produced by Banjo Eyes Films in collaboration with Dude, Evolution People and Flaxman Films. The Food for Thought project is self-funded, does not promote any particular remedies and is more creative than scientific in nature. More than anything else, it is an alarm bell intended for people – who can change their habits – and institutions – how bad food can harm your health and what can we do to promote healthier lifestyles.
The atmosphere is somewhere between Tarantino and the Coen brothers; the story tells of the effects of a poor diet in literal terms – death!
Directed by DAVIDE GENTILE
Starring: James Sobol Kelly, Mark Arnold, Ed Barr-Sim
More info: Food For Thought official website.